Privacy Policy

Valid from: October 2025
Next update date: October 2026
Ownership and Management: Prague Point (Partnership No. 558565412)
Address: Hayotzrim 22, Ashkelon
Email: [email protected]
Customer Service: +420-776-256-367

Data Controller and Data Protection Officer

The Data Controller responsible for the processing of personal data on this website is: Prague Point (Israel), represented by Roni Babitski.

Email: [email protected]

For privacy matters, you may contact our Data Protection Officer (DPO): Roni Babitski, residing in the Czech Republic.

The company is not legally required to appoint an external Data Protection Officer under Article 37 of the GDPR.

A. Introduction

The management of Prague Point considers the protection of users' privacy and their rights to be of utmost importance. We undertake to manage the collection and use of personal data in accordance with accepted privacy principles and all relevant laws and regulations on this subject.

The consent to our use of cookies in accordance with the terms of this policy at the time of the first visit to our site allows us to use cookies every time you visit the site.

The website displays a customized cookie management system, which allows users to choose whether to approve or reject the use of non-essential cookies. Third-party components such as analytics and advertising systems will only be activated after receiving explicit consent.

B. Collection of Personal Details

The following types of personal information may be collected, stored, and used:

• Information about your computer, including your IP address, geographic location, browser type and version, and operating system;
• Information about your visits and use of the website, including the source of the referral, the length of the visit, page views, and your transition paths on the website;
• Information, such as your e-mail address, that you enter when registering on our website;
• Information you enter while creating a profile on our website, for example – your name, profile pictures, gender, birthday, relationship status, interests and hobbies, education details, and employment details;
• Information, such as your name and e-mail address, that you enter in order to subscribe to our e-mail messages and/or newsletter;
• The information you enter while using the services on our website;
• Information generated while using our site, including when, how much, and under what circumstances you use it;
• Information related to anything you purchase, services you use, or transfers you make on our site, which includes your name, address, telephone number, email address, and credit card information;
• Information that you publish on our site with the intention of publishing it on the Internet, which includes your username, profile pictures, and the content of your comments;
• Information contained in messages you send to us by e-mail or through our website, including the content of the message and its metadata;
• Any other type of personal information you send to us.

Before you disclose another person's personal details to us, you must seek that person's consent for both sharing and processing that personal information under this policy.

In addition to the above, the website and service providers operating on its behalf may use automated technologies such as cookies, web beacons and usage analysis tools, in order to collect technical information during the visit to the website or as part of receiving email messages from the company. This collection is intended to improve the browsing experience, adapt content to user preferences, measure the effectiveness of marketing activities and optimize the website.

C. Use of Your Personal Information

C1. Lawful Basis for Processing

Our processing of personal data is based on one or more lawful grounds under Article 6 of the GDPR, including:

• Performance of a contract – to provide products or services you have requested;
• Consent – when you have explicitly agreed to the processing of your data (for example, subscribing to newsletters or accepting cookies);
• Legal obligation – where processing is required by applicable law;
• Legitimate interests – to operate, improve, and secure our website and business activities, provided that such interests are not overridden by your rights and freedoms.

C2. Automated Processing and Profiling

This website does not perform any automated decision-making or profiling activities that produce legal or significant effects concerning users.

All processing of personal data is limited to standard analytics, communication, and service delivery purposes.

Personal details provided to us through our website will be used for the purposes specified in this policy, or on the relevant pages on the website. We may use your personal information for the following purposes:

• Managing our website and business;
• Personalization of the site for you;
• To allow you to use the services available on our website;
• Sending goods you purchased through the site;
• Delivery of services you have purchased through the website;
• Sending statements, transaction accounts, and payment reminders to you, and collecting payments from you;
• Send you commercial messages that are not marketing;
• Send you e-mail notifications that you have specifically requested;
• Sending our newsletter to you by e-mail, if you requested it (you can inform us at any time that you no longer need a newsletter);
• Sending marketing messages related to our business and the businesses of carefully selected third-party companies that we think may be of interest to you, by mail or, in cases where you have specifically agreed to it, by email, or through similar technologies (You can inform us at any time if you are no longer interested in marketing messages);
• Provision of statistical information regarding our users to a third party (but this third party will not be able to identify any individual user from the information);
• Handling inquiries and complaints submitted by you or concerning you and related to our website;
• To keep our website secure and prevent fraud;
• Verification of compliance with the terms of service that dictate how the website is used (including monitoring of private messages sent through our website's private message service);
• And other uses.

We may make use of the personal details provided by you, including age information, in order to verify that you meet the relevant legal requirements for the consumption of alcoholic beverages in the country of your residence and to prevent sales to minors.

We will share your personal information with law enforcement authorities and relevant government entities, if required by law or in accordance with a binding legal process, lawsuit, court order or official investigation.

If you provide us with personal information for publication on our website, we will publish the information and use it in other ways in accordance with the license you provide us.

Your privacy settings can be used to limit the publication of your information on our website, and can be changed using the privacy controls on the website.

We will not provide your personal details without your consent to any third party, for the purpose of their direct marketing, or to any other third party.

D. Disclosure of Personal Details

We may disclose your personal details to any of the employees, managers, insurers, professional advisors, agents, suppliers, or our subcontractors, to the extent reasonable and necessary for the purposes stated in this policy.

We may provide your personal details:

• According to what is required of us by law;
• In the context of any existing or future legal proceedings;
• In order to establish, exercise, or protect our legal rights (including providing information to others for fraud prevention and credit risk reduction purposes);
• To the buyer (or potential buyer) of any business or property that we purchase (or are considering purchasing);
• And to any person who we reasonably believe may apply to a court or any competent authority for the purpose of handing over the personal details in which it is reasonable in our opinion that the same court or authority orders the delivery of these personal details.

Except as stated in this policy, we will not provide your personal details to a third party.

E. International Data Transfers

1. Your personal data may be transferred and processed in countries outside the European Economic Area (EEA), including the United States, Israel, and other jurisdictions where our service providers operate.

2. These transfers are carried out in compliance with Chapter V of the GDPR. Where no adequacy decision applies, we rely on Standard Contractual Clauses (SCCs) approved by the European Commission or equivalent safeguards to ensure your data remains protected.

3. Our third-party service providers include Google (Analytics, Tag Manager, Workspace), Microsoft Clarity, Cloudflare, Meta (Facebook and WhatsApp), Bing, Canva, and Pipedrive. Each processes data strictly in accordance with its own GDPR-compliant privacy policy.

4. Personal data that you publish on our website or provide for publication may be available worldwide. You acknowledge that such public information may be viewed by others.

F. Data Retention (Saving Personal Details)

1. This section sets out our data retention policy, designed to ensure compliance with our legal obligations regarding the storage and deletion of personal information, in accordance with the principles of necessity, proportionality, and data minimization under the GDPR.

2. We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by law, regulation, or legitimate business needs. When personal data is no longer needed, it is securely deleted, anonymized, or removed from active systems.

3. The retention periods listed below reflect the maximum duration for which specific categories of personal data may be stored, unless a longer period is required by applicable law or justified by legitimate interests such as dispute resolution or regulatory compliance:

• Customer details: up to 7 years from the date of the last transaction or interaction.
• Payment details / credit card information: up to 2 years after the payment date (for accounting verification and fraud prevention).
• Customer correspondence (emails, contact forms): up to 3 years from the date of the last communication.
• Browsing data and behavioral analytics: up to 12 months from the date of collection.

4. These retention periods have been determined based on applicable legal obligations, contractual requirements, and our legitimate interest in maintaining accurate business, tax, and accounting records.

5. Notwithstanding the above, we may retain documents (including electronic files) containing personal data for a longer period when:

• retention is required to comply with a legal obligation;
• the documents may be relevant to any ongoing or potential legal proceedings; or
• retention is necessary to establish, exercise, or defend legal claims, or to prevent fraud and mitigate credit risks.

6. Once the applicable retention period expires, personal data is permanently and securely erased or anonymized so that it can no longer be associated with any identifiable individual.

G. Security of Your Personal Details

We operate common security measures, including secure connection (HTTPS), routine system updates and restricting access to personal information only to authorized personnel. However, it is important to know that no system is completely immune, and therefore we cannot guarantee absolute protection of the information.

We will take reasonable organizational and technical precautions to prevent the loss, misuse, or alteration of your personal details.

We will store all the personal details you provide on secure servers (protected by a password and a firewall).

All computerized financial transfers made through our website will be protected using encryption technology.

You acknowledge that the transmission of information over the Internet is inherently insecure, and we cannot guarantee that data sent over the Internet will be secure.

You are responsible for keeping the password you use to access our website confidential; We will not ask you for your password (except when logging in to our website).

All financial transfers and computerized financial information, including credit card information, will be protected by using advanced information encryption technologies, party authentication protocols and up-to-date security standards for online data traffic.

H. Amendments

We may update this policy from time to time by posting a new version on our website.

You should check this page from time to time to make sure you understand any changes made to this policy.

We may notify you of changes to this policy by email or through the private message system on our website.

I. Your Rights under the GDPR

In accordance with Articles 15–22 of the General Data Protection Regulation (GDPR), you have the following rights:

• Right of access – to obtain confirmation whether we process your personal data and receive a copy of it.
• Right to rectification – to correct inaccurate or incomplete personal data.
• Right to erasure ("right to be forgotten") – to request deletion of your personal data, subject to legal limitations.
• Right to restriction – to request limitation of data processing under certain circumstances.
• Right to data portability – to receive your data in a structured, commonly used, and machine-readable format.
• Right to object – to object to processing based on our legitimate interests or for direct marketing purposes.
• Right to withdraw consent – to withdraw your consent at any time, without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact us at [email protected].

I1. Withdrawal of Consent

You may withdraw your consent to the processing of your personal data at any time by contacting us at [email protected].

Such withdrawal will not affect the lawfulness of any processing carried out before the withdrawal.

I2. Supervisory Authority

If you believe that your data protection rights have been infringed, you have the right to lodge a complaint with the competent supervisory authority:

Office for Personal Data Protection (Úřad pro ochranu osobních údajů - UOOU)
Pplk. Sochora 27, 170 00 Praha 7, Czech Republic
Website: https://www.uoou.cz

J. Third Party Websites

Our site includes external links, and details about, third party sites. We have no control over, and are not responsible for, the privacy policies and procedures of any third party.

Social Networks and Interactive Content

The website may include links to official pages on various social networks, such as Facebook, Instagram, TikTok, LinkedIn and YouTube. These platforms operate according to their own privacy policies, and we are not responsible for how they use the information collected.

In addition, the website may embed widgets, videos and interactive content from third parties. These components may place cookies or collect technical information according to the external service policy.

If the website includes comment areas, forums or open blogs - any information that users provide in them may be accessible to other surfers and the general public. The responsibility for providing personal information in these places rests solely with the user.

K. Direct Mail and Database

By participating, the participant authorizes the company to contact him and send him advertising material subject to the provisions of the Communications Law (Bezeq and Broadcasting), 1982.

The company implements the principles of privacy protection and maintains the rights of customers not to be included in databases for direct marketing purposes without their express consent. Customers may block and/or remove their personal details from the company's databases for marketing use through a written request.

According to the Privacy Protection Law, 1981, every person has the right to review the information held about him in the company's database. A participant who reviewed the information about him and found that the information is not correct, complete, clear or updated, may contact the company with a request to correct and/or update and/or delete the information held on him as stated above. Such a request must be directed to the company by email whose address is: [email protected].

L. Children

The website is not intended for children under the age of 13, and we do not knowingly collect personal information about them. If we learn that personal information relating to a child under the age of 13 has been received, we will act to delete it immediately from our systems. In cases where the provision of personal information is required for the provision of services in accordance with the law, this will be done subject to the required consents and under parental supervision.

M. Leads Management and Automation

The website uses external systems for managing inquiries, leads and business automation, including customer relationship management (CRM) systems and systems for transferring data between different services.

The data transferred includes the information filled in by users in the website forms (such as name, phone, and email) and is used only for the purpose of providing service, managing inquiries, improving work processes and reducing human errors.

The data is stored and processed in accordance with strict information security standards and subject to the privacy policy of each service provider. The information is not sold to third parties, and is used for service purposes only.

PipeDrive – A system for managing leads and tracking incoming inquiries, for the purpose of organizing, documenting and providing quick response to customers. The information collected in the system includes the details filled in by the user in the forms (such as name, phone, and email) and is used only for the purposes of providing service and internal tracking.

N. Cookies

Our website uses cookies. A cookie is a file containing an identifier (a string of letters and numbers) sent by a web server to a web browser and stored in the browser. The ID is sent back to the server every time the browser asks the server to display a web page. Cookies can be either "persistent" cookies or "session" cookies. A persistent cookie will be stored in your browser and will remain valid until the expiration date set for it, unless it is deleted by the user before the expiration date; a session cookie, on the other hand, expires at the end of your current browsing time, when you close your browser. Generally, cookies do not include information that personally identifies users, but personal information that we store about you can be linked to the information stored and obtained from cookies.

The website uses cookies for essential purposes, improving user experience, statistical analysis and personalization. The use of non-essential cookies (such as third-party advertising and analytics systems) is conditional on obtaining user consent through a built-in consent mechanism on the website. Until consent is received - non-essential scripts are not loaded.

Google Analytics – The Google Analytics service on the website will be activated only after receiving user consent, in accordance with the consent mechanism on the website. You can install a browser add-on to block Google Analytics as described below. Until approval - the script is not loaded at all.

To provide website visitors with an additional choice regarding how Google Analytics will collect their data, Google has developed the Google Analytics opt-out browser add-on. The add-on communicates with Google Analytics JavaScript (ga.js) to indicate that information about the website visit should not be sent to Google Analytics. The Google Analytics opt-out browser add-on does not prevent sending the information to the website itself or to other web analytics services.

Microsoft Clarity – The website uses the Microsoft Clarity service, which provides screen recordings, heat mapping and additional usage data to improve user experience and understand user behavior. The service collects anonymous and statistical information about usage patterns on the website, in accordance with Microsoft's privacy policy. Clarity loading is done only after receiving consent from the user through the cookie management mechanism on the website.

Bing Webmaster Tools – The website is connected to Microsoft's Bing Webmaster Tools services for the purpose of monitoring, control and optimization of the website's appearance in the Bing search engine. The service may collect technical and statistical information about website activity and user traffic to it, in accordance with Microsoft's privacy policy. The use of this service is for technical monitoring purposes only, and does not include direct collection of personal identification data from users.

Google Tag Manager – The website uses the Google Tag Manager service, which allows management and embedding of various code tags on the website (such as Google Analytics, advertising pixels and additional measurement tools). The service itself does not collect personal information directly from users, but allows loading of third-party components according to user consent.

WhatsApp – The website integrates a Click-to-Chat button that redirects to the WhatsApp service. When using this button, technical usage details may be collected by WhatsApp (such as IP address and device information). Any use of this service is subject to WhatsApp's privacy policy.

Cloudflare – The website uses Cloudflare services for the purpose of improving performance, traffic routing and protection against cyber attacks. This service may process technical information such as IP addresses, location data and user device information, in accordance with Cloudflare's privacy policy.

Cookie Management and Removal

Most browsers allow you to refuse the use of cookies – for example:

• Internet Explorer (version 10) – You can block cookies using the cookie bypass settings available by clicking on "Tools," "Internet Options," "Privacy," then "Advanced";
• In Firefox (version 24) – you can block all cookies by clicking on "Tools," "Options," "Privacy," and selecting "Use custom settings for history" from the drop-down menu, then deselecting "Accept cookies from websites";
• And in Chrome (version 29) – you can block all cookies by going to the "Personalization and Control" menu, then click on "Settings," "Show advanced settings," and "Content settings," then select the "Block websites from setting data" option under the "Cookies" heading.

Blocking all cookies will have a negative impact on the usability of many websites. If you block cookies, you will not be able to use all the options on our website.

Deleting Existing Cookies

You can delete cookies already stored on your computer – for example:

• In Internet Explorer (version 10) – you need to delete cookies manually;
• In Firefox (version 24) – you can delete cookies by clicking "Tools," "Options," and "Privacy," then select "Use custom settings for history," and click "Show cookies," then "Remove all cookies";
• And in Chrome (version 29) – you can delete all cookies by going to the "Personalization and Control" menu, then clicking "Settings," "Show advanced settings," and "Clear browsing data," then select the option "Delete cookies and other data of sites and plugins," and finally click "Clear browsing data."

Deleting cookies will have a negative effect on the ease of use of many websites.

Our Cookie Management System

The website uses a cookie management system based on custom code, which blocks the loading of non-essential scripts (such as advertising pixels or Google Analytics) until explicit approval from the user. Consent is given by clicking the "Accept" button in the banner displayed at the bottom of the website. Not giving consent will prevent loading of third-party components and block access to website content.

O. Access for AI-based Search Engines

This website allows access to public content by AI-based search engine crawlers, as part of our disclosure and accessibility policy for advanced search engines.

The access is defined in the website's robots.txt file and applies only to publicly available pages. Personal information, secure areas, or non-public content are not accessible to these crawlers.

Authorized crawlers include:

• GPTBot – OpenAI's ChatGPT reading robot
• ChatGPT-User – ChatGPT browser extension access component
• Google-Extended – Google Bard access component
• PerplexityBot – Perplexity AI search engine robot
• ClaudeBot – Anthropic's Claude reading robot
• DuckDuckBot – DuckDuckGo robot including access to public content
• CCBot – Common Crawl component, an open database relied upon by artificial intelligence models
• CoHereAIbot, YandexBot, Bytespider, and Amazonbot

This access is strictly limited to indexing of public information and does not involve the collection or processing of personal data. The setup follows professional web standards, ensuring user privacy and protection of sensitive information.

For further questions/consultation, you can contact us at the email address – [email protected]